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August 24, 2017

What is the Tour de Zoo?

A FUNdraiser with Bikes, Beasts and Beers at Binder Park Zoo (costumes and bike decor strongly encouraged, but not required). Ride your bike through the Zoo and enjoy two “hydration stations” with samplings of New Belgium Brewing’s Slow Ride. Then join us for carousing and merriment in the Zoo picnic area where you will enjoy a variety of New Belgium Brewing Company beers, live music, games, giveaways, and feast on tasty post-ride treats expertly crafted and available for purchase at the SSA grillin’ station! Brought to you by Atlas Sales, Service Systems Associates, Trek Bicycle Store, New Belgium Brewing Co. and Binder Park Zoo!

What will I get?

All participants will receive a free Tour de Zoo tech shirt, swag, and your first beer free!

What can I expect?

Course has a variety of surfaces including asphalt, brick, boardwalk, crushed rock, and grass. There is a combination of up hills, down hills, tight turns and flat stretches throughout the course. Native Michigan woodlands are in abundance along with a wide variety of zoo animals to catch your eye. Highlights also include panoramic views of the African savannah with herds of giraffe, zebra, antelope, and more. This is a truly unique venue for a bike ride. (Bikes wider than 40” and taller than 84” will have difficulty navigating course.) This event is for everyone, but please no tricycles or training wheels due to the difficulty of the course. ID’s will be checked for all beer drinkers.

Sounds like fun; sign me up!

Registration is $35/person. Register online or complete the printable registration form to enter. Online registration will close at 7:00pm EST on Wednesday, August 23, 2017. Mail-in registrations must be postmarked no later than August 18, 2017. Day-of-event registrations will be accepted for an additional $5 fee.

Post-ride Music & Merriment

Live Music

New Belgium Beer

Super cool, one of a kind, Tech Shirt

Trek expert advice & giveaways

Contests for Best Costume & Best Tricked Out Bike

Enter to win a New Belgium Fat Tire Bike at the event along with other sweet raffle prizes

Food, Games & More!

Events & Times

5-6pm - Registration/Check-in
6-7:30pm - Ride through the Zoo
6-9pm - Carousing and merriment in the picnic area

Want more information?

Call (269) 979-1351 or email


Michigan Council for Arts and Cultural AffairsBattle Creek Community Foundation